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Easy Tips to Optimize Your Site for SE

1. Name your site appropriately – if your site is about cat food, then include the keywords “cat food” in the title of your site

2. Ensure that your keywords are included in the page title

3. Add a Header tag using H1 tags

4. Use your keyword in the first line and last line of your content

5. Add an Alt Tag to your pictures which includes a description of the picture and includes your keywords

6. Ensure that your keyword is included in the outbound links from your site, an easy way to do this is to link the page back to itself.

7. Sprinkle your keyword a couple more times throughout your text and ensure that you have at least 250 words on the page. If you can’t write this much, then write an introduction and then add a free article from one of the Article Directories, such as Ezine Articles.

If you include most of these on each of your pages, you’ll find that you should move up in the search engine rankings over time.

All of these methods are what is called “on page” optimisation.

You can also optimise “off page” by building links to your website, using one of the many link swapping sites available.

You can also create quality links to your site is by leaving comments when you visit other people’s blogs. When leaving a comment, ensure that the “name” you leave includes your keyword, where possible, and a link back to your site. For example, you could leave a comment from “Jo @ Cat foods”, linking back to your website address. If you’re not sure where to find relevant blogs, either type in your keyword and the word “blog” into any of the search engines, or visit Blogger . com and run a search for your keywords.

Another great way of creating links to your site, is by writing and submitting articles to sites such as Ezine Articles.com ensuring that a link to your own site is entered in the Resource Box.

You may not see immediate results from your efforts, but with patience you will find that you see more visitors coming to your site as your rankings in the search engines improve.